This is Cloco

Cloco is a UK based organic and non toxic activewear and lingerie brand created for women who expect more from what they wear every day.

Higher standards.

Safer materials.

And products designed with women’s health in mind.

Because what touches your skin matters.

Cloco was founded by Chloe Jane, a women’s health practitioner working in hormone health, environmental medicine and cancer risk reduction.

This brand did not start as a business idea.

Growing up with a huge family history of cancer meant health was never something I could ignore. Everything changed when my nonna was diagnosed with cancer for the second time. Instead of accepting conventional routes alone, she made the decision to reduce toxic exposures in her environment and support her body differently.

Within months, her cancer started to shrink.

That experience completely changed the direction of my life.

I went on to spend years studying nutrition, environmental medicine and women’s health, researching how everyday chemical exposure affects the body at a cellular level, particularly the hormone and immune system.

Then it became personal.

After losing my own periods and being told there was nothing that could be done, I applied everything I had learned to my own health. By reducing toxic load and changing what I exposed my body to daily, I restored my cycle naturally.

Now, through my clinical work, I support women with cancer and hormonal issues every single day. Again and again I see the same pattern:

Women trying so hard to be healthy while still being exposed to endocrine disrupting chemicals through products they used constantly including their clothing.

Especially activewear and underwear.

Most conventional gym wear and underwear is made from petroleum based synthetic fabrics treated with chemical finishes designed for durability, stretch and low production costs. Few brands are asking how these materials interact with the body after years of wear, sweat, friction and absorption.

Cloco does.

When I searched for organic activewear and non toxic lingerie that aligned with both my professional knowledge and personal values, I was faced with two options:

Wear synthetic activewear made with toxic materials.

Or wear “natural” alternatives that were unflattering and poorly designed.

I knew women deserved better than that.

So I created it.

Cloco creates non toxic activewear and organic underwear designed to support women through training, work, travel and everyday life without compromising on style.

Our pieces are made using certified organic cotton, carefully sourced non toxic fabrics and skin conscious materials selected with women’s health in mind. Every fabric, dye and finish is intentionally chosen. If it does not meet our standards, it does not make it into our collections.

This is activewear and lingerie designed differently.

Built for women who care about what they put on their bodies as much as what they put in them.

Cloco was created to challenge an industry that has ignored women’s health for far too long.

We are here to raise the standard.

Women should not have to choose between health and style.

With Cloco, they no longer do.